Unlock Essential Insights With Instagram Hashtag Analytics

Our Instagram analytics tool will analyze the public posts with any hashtag and provide access these key data points:

  • Historic hashtag data Historic hashtag data over time
  • number of posts with the hashtag Total number of posts with the hashtag
  • number of unique users Total number of unique users that have used the hashtag
  • Average number of hashtagged posts per user Average number of posts per user with the hashtag
  • hashtag engagement Average number of likes and comments per post
  • Sentiment Analysis Sentiment analysis of the most popular and least popular posts
  • hashtag data Image recognition analysis of the most popular photos posted
  • most popular hashtags The most popular posts with the hashtag
  • popular IG filters Filter usage and popular filters used with the hashtag
  • hashtag analytics tool Most commonly associated hashtags
  • instagram analytics tools Frequency of hashtagged posts across the week
  • download instagram posts Option to upgrade and export hashtagged posts to CSV
Instagram Hashtag Analytics

Trusted by some of the world’s most successful brands

  • 99 Taxis
  • NYX Cosmetics
  • havas
  • Crane USA
  • Delta Vacations
  • Mimco
  • Gulf Bank
  • HEC Paris
instagram hashtag statistics

Analyze Hashtags On Instagram To View Vital Historical Data.

Visualize your Instagram hashtag data over time in easily interpretable graphs. Postchup will reveal hashtag use by hour of day and by day of week, as well as volume of posts over your chosen time frame.

  • Benchmark post volume for branded or campaign hashtags
  • Identify the most optimum time to post on Instagram
  • Measure sweepstakes & giveaway post entries
  • Collect user-generated content

Identify popular times to post, and spot trends and patterns around its use. Review this information and adjust the times you share your content based on the volume of uploads. Is there times you need to take advantage of?

Try our demo report

Identify The Number Of Posts With Any Hashtag.

Use these insights to discover how popular a particular hashtag actually is. Draw on this to evaluate its importance to your account, your content, and whether it should be introduced into your own social media strategy.

Our Instagram Hashtag Analytics will also return historical hashtag insights on the volume of unique users who have posted about the tag.

See how many people tag their posts with the hashtags. This key hashtag metric will reveal if the hastag is popular across a range of users or if a smaller audiences makes up a larger volume of these posts.

Get started now
Instagram hashtag insights
Export Instagram Posts

Export Instagram Posts To CSV.

Once you have purchased your Instagram hashtag report, you can unlock a CSV export of the available public Instagram posts. This is valuable for running contests and sweepstakes, as well as generating your own charts.

  • Post ID
  • Post URL
  • Caption text
  • Date & time of post
  • Number of likes & comments
  • The filter applied
  • Type of upload (e.g. image, video or carousel)
  • Username

Here, you can download and further explore the Instagram post data offline in Excel and Google Docs.

Popular Instagram hashtags

Discover The Top Posts & Most Engaging Content.

Your hashtag report will include the overall average like and comment score so you can see the impact that hashtags on engagement. Use this data point to optimize hashtags and introduce more engaging tags boost performance and exposure.

Our Instagram analytics reveal the most popular content with the tag. We will provide you with the top 10 most liked and most commented on posts, so you can better understand hashtag performance.

Try our demo report

What Makes Photos Popular?

Postchup draws on machine learning, as well as tried and tested object recognition algorithms to detect what appears in the most popular photos. Here, we graph up the objects included in these posts to show you what leads to engagement.

Alter your content for a more tailored approach to increasing engagement.

Try our demo report
instagram hashtag analytics
hashtags analytics tool

Identify The Most Commonly Associated Hashtags.

This metric is based on the frequency of hashtags used in conjunction with your chosen hashtag. For example, more popular hashtags may have more associated hashtags than smaller niche or branded hashtags.

This data point could help you gain more exposure on the platform via the use of related hashtags. Encourage engagement if these relevant hashtags match the interests of your target audience. After all, you can include up to 30 hashtags per post for a reason.

Create your postchup account

What About Twitter Hashtags?

Don't worry, we've got you covered on this one too. Our Twitter Hashtag Analytics offers a similar set of essential insights.

Combine our social media tools for a comprehensive analysis of the networks and content that's important to you.